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Merck4Printing, Plastics, Coatings

effekte 2/2009


„effekte“ – Innovations, colors and trends

In our customer magazine “effekte” published twice a year, we introduce you to new products, trends, application examples and interesting facts from the effect pigments market.

To give you an immediate impression of the exceptional quality and uniqueness of our pigments, the pages of this magazine shine with the radiance of various effect pigments.










Let yourself be inspired and learn about the exciting world of effects.

Customer Magazine effekte 02/2009

Excerpt from the current issue of effekte 2/2009:

  • When everyday life became more vibrant – How Merck effect pigments have enriched our lives over the last 50 years

    A lot can happen in 50 years. Countless ideas are created. And realized. In products with fascinating color effects – in printing, car coatings, on shampoo bottles or office facades. A lot of stories stand behind this. Stories from the people who use these products every day. And stories from the people who developed them. We’d like to tell you about both perspective.
  • Change of scene from “down under” – Signature Prints inspires the world with its unique print design

    Highest quality, low editions, exclusive prints. This is the product concept of Signature Prints in Sydney. The Australian company specializes in the design, print and manufacturing of textiles, wallpapers and limited edition art prints with great success. The company is internationally acclaimed and recognized with many awards. Reasons enough for “effekte” to talk to owner David Lennie and his consultant for process, design and effects, Phil Reynolds, about the secrets of modern print design.
  • Two methods, one solution for all applications – Why Micabs® and Lazerflair® complement each other perfectly

    Lasers – some associate this with glaring light shows or science fiction. Merck, however, relates this to new market opportunities. And therefore bought Micabs®. With the new technology Merck expands its product portfolio and offers interesting possibilities for the laser marking of plastics. What’s behind all this? Micabs® and Lazerflair® stand for two high-quality additives with a notable difference: using Lazerflair®, the color of the plastic that surrounds the incorporated pigment changes color (the so-called color change) through the energy from the laser – and thus leaves behind visible marks. With Micabs®, on the other hand, the energy of the laser changes the pigment itself. Both methods offer specific advantages in plastic processing: whether you handle granules or pigments, need high-speed processing or strong contrast marking, desire light or dark marking, or must produce heavy-metal-free – anything goes
  • Not metal, but precious - More possibilities for the printing industry with Biflair® effect pigments

    Are you familiar with Biflair®? With its 7-14 μm the silver-white effect pigment for the printing industry is extremely small, but extraordinarily versatile. Curious?
    Biflair® is an artificially grown crystal on the basis of bismuth oxide chloride with a very tight particle size distribution. This lends the pure silver-white effect pigment very special properties:
    an intensive, silky luster with a metallic effect. In printing applications, Biflair® allows particularly light metal luster effects through shading (addition of other color pigments) or overprinting. A vital advantage over metal effect pigments since their own grey color also gives the effect colors a grey appearance.

Merck KGaA, Darmstadt, Germany, 2010